Other than our culture getting more vapid (a possibility), I think it has to be the ease of doing it. It used to be that to follow the stories, you needed to buy a magazine weekly. Now, TMZ and Perez Hilton and all the others are free, and offer news faster. Moreover, the increasing number of people doing it has decreased the stigma of doing so. Jason referred to sneaking a purchase of US Weekly at the supermarket, but now friends will regularly send me links to gossip. And I need to read them because... well, how else would I follow important sports stories?
I swear, I only watch Keeping up with the Kardashians to inform Wojo of how Lamar Odom is doing.
I haven't watched the Tiger Woods press conference yet, but after reading reports, I'm still pretty disappointed that he hasn't put on the proverbial black hat (funny, since he wears a literal one all the time) and just admit that he's not really sorry for what he did, and that he's going to go out and kick some puritan golf ass. Reading the clearly manufactured statements about being sorry and wanting to be a better person is just... well, boring. If I wanted boring, I'd watch golf.
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